Demystify the indie sales process and learn how to successfully collaborate with a film sales agent in this Gotham Class!

Overview

For many independent filmmakers, sales and distribution can feel like a black box. This hands-on seminar breaks down the traditional sales process for lower-budget indie films, offering first- and second-time filmmakers the practical tools needed to navigate partnerships with sales agents and position their films for success.

Participants will learn how to craft effective pitch emails, negotiate representation agreements, and understand key terms in distribution deals. The class will also explore core sales assets, revenue reports, and the essential materials filmmakers should have on hand when bringing their films to market.

This is not a broad overview of industry trends—it’s a filmmaker-to-filmmaker deep dive into the practical steps of working with a sales agent, securing distribution, and taking an active role in shaping a film’s release. Whether you collaborate with a sales agent or pursue alternative distribution paths, you’ll leave with a clear roadmap for navigating the sales journey and ensuring your film reaches its audience.

CAN'T ATTEND LIVE? Don't worry, all registrants will receive recordings of both class sessions.

Instructors

Carylanna Taylor

The Film Sales Company - Director of Sales and Acquisitions

Carylanna Taylor is the Director of Sales and Acquisitions at The Film Sales Company, a New York-based sales company that strategizes and secures distribution for independently produced films. Since its founding in 2002, the company has successfully raised financing for and sold over 250 films to a diverse group of domestic and foreign distributors. A graduate of the American Film Institute Conservatory’s M.F.A. in producing and a cultural anthropologist, Carylanna has worked in development with Oscar-winning production companies and has produced documentary and narrative shorts and features. Through her role at The Film Sales Company, she is delighted to help filmmakers have their films be seen and valued throughout the world.